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Scott Rosenberg

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Saying everything in Albany

October 31, 2010 by Scott Rosenberg 1 Comment

A week ago Wednesday I traveled to Albany, N.Y. at the kind invitation of some professors at the College of St. Rose. (Thanks, Cailin Brown and Dan Nester!)

Turns out that Say Everything is being used as a text in a half-dozen classes at that school. As part of the college’s participation in the National Council of Teachers of English’s National Day on Writing, and also part of a cool writer’s series called Frequency North, St. Rose asked me to come talk about blogging and writing. Which I always love to do.

The poster for the talk, reproduced above, caused me to do a doubletake, which I’m sure was the point. I’m slow, sometimes, so it took me a minute before I registered the “hanging your laundry in public” concept. Nice work, and probably the one and only time my name will share a billboard with panties.

Anyway, I had a great day at St. Rose talking with students and faculty and chatting on the local public radio affiliate.

The college has posted a complete video of the talk. (Or here’s just a three-minute taste of the audio, with some optimistic observations on the concept of information overload.) Also, I worked from pretty extensive notes, and I’ve cleaned them up, filled them out a bit and posted them on a separate page. Here it is — Large Blocks of Uninterrupted Text: A Talk on Blogging and ‘Say Everything.’

This is a pretty extensive update on the blogging talk that I was giving back when Say Everything first came out. I start with the Onion, proceed to the death of culture, and discuss the rise of blogging just a bit. Then I use the remarkable saga of Joey DeVilla the Accordion Guy and his New Girl — a story that didn’t make it into Say Everything — as a way to discuss a whole series of critiques of blogging and online discourse along some familiar vectors: truth and trust; anonymity and civility; serendipity; narcissism; shallowness and substance; attention and overload.

Filed Under: Blogging, Events, Say Everything

Thanks for the memories! Why Facebook “download” rocks

October 19, 2010 by Scott Rosenberg 3 Comments

At Open Web Foo I led a small discussion of what I called the “Social Web memory hole” — the way that social networks suck in our contributions and then tend to bury them or make them inaccessible to their authors. It was a treat to share my ideas with this crowd of super-smart tech insiders, though I did have to spell out the Orwell reference (ironic nod to 1984, not joke about memory leaks in program code!).

What I heard was that this problem — which I continue to find upsetting — is most likely a temporary one. Twitter, I was assured, understands the issue and views it as a “bug.” Which is encouraging — except how many years do we wait before concluding that the bug is never going to be fixed?

Meanwhile, the same weekend, Facebook had just introduced its new “download your information” feature. Which is why, at this moment of Wall Street Journal-inspired anti-Facebook feeding frenzy, I want to offer a little counter-programming.

I do not intend to argue about whether Facebook apps passing user IDs in referrer headers is an evil violation of privacy rules, or just the way the Web works. There are some real issues buried in here, but unfortunately, the Journal’s “turn the alarms to 11” treatment has made thoughtful debate difficult. (This post over at Freedom to Tinker is a helpfully sober explanation of the controversy.)

So while the Murdoch media — which has its own axes to grind — bashes Facebook, I’m here today to praise it, because I finally had a chance to use Facebook’s “Download Your Information” tool, and it’s a sweet thing.

I have been a loud voice over the years complaining that Facebook expects us to give it the content of our lives and offers us no route to get that content back out. Facebook has now provided a tool that does precisely this. And it’s not just a crude programmer’s tool — some API that lets developers romp at will but leaves mere mortals up a creek. Facebook is giving real-people users their information in a simple, accessible format, tied up with a nice HTML bow. What you get in Facebook’s download file is a Web directory that you can navigate in your browser, with all your posts, photos and other contributions, well-presented and well-organized.

In my case, I don’t have vast quantities of stuff because I haven’t been a very active Facebook user. The main thing I do on Facebook, in fact, is automatically cross-post my Twitter messages so my friends who hang out on Facebook can see them too. Twitter, of course, still has that “bug” that makes it really hard for you to access your old messages. But now, I actually have an easily readable and searchable archive of my Twitter past — thanks to Facebook! Which, really, is both ironic and delicious.

Here’s what Facebook’s Mark Zuckerberg had to say about the Download feature in a Techcrunch interview:

I think that this is a pretty big step forward in terms of making it so that people can download all of their information, but it isn’t going to be all of what everyone wants. There are going to be questions about why you can’t download your friend’s information too. And it’s because it’s your friend’s and not yours. But you can see that information on Facebook, so maybe you should be able to download it… those are some of the grey areas.

So for this, what we decided to do was stick to content that was completely clear. You upload those photos and videos and wall posts and messages, and you can take them out and they’re yours, undisputed — that’s your profile. There’s going to be more that we need to think through over time. One of the things, we just couldn’t understand why people kept on saying there’s no way to export your information from Facebook because we have Connect, which is the single biggest large-scale way that people bring information from one site to another that I think has ever been built.

So it seems that Zuckerberg and his colleagues felt that they already let you export your information thanks to Facebook Connect. Again: True for developers but useless for everyday users, unless and until someone writes the code that lets you actually get your data — which is what Facebook itself has now done.

I think this means Facebook is beginning to take more seriously its aspiration to be the repository of our collective memory — a project that Zuckerberg lieutenant Christopher Cox has rapturously described but that Facebook has never seemed that serious about.

I still have questions and concerns about Facebook as the chokepoint-holder of a new social-network-based Web. I’d really rather see things go in the federation direction that people like Status.net, Identi.ca and Diaspora are all working on.

Still, Facebook isn’t going anywhere. It’s a fact of Web life today, and so its moves towards letting users take their data home with them deserve applause.

What I’d like to see next is an idea that came out of that Open Web Foo session: As we turn Facebook and other social services into the online equivalent of the family album, the scrapbook and the old shoebox full of photos, we’re going to need good, simple tools for people to work with them — to take the mountains of stuff we’re piling up inside these services and distill memorable stories from them.

The technologists in the room imagined an algorithmic way to do this — some version of Flickr’s “interestingness” rating, where the service could essentially do the work for you by figuring out which of your photos and posts had the most long-term value.

I’m sure there’s a future in that. My vision, as a writer, is something simpler: a tool that would let us easily assemble photos and text and video from our Facebook troves and turn them into pages that tell stories from our own and our friends’ lives. Something like Storify, maybe. I think we’re going to need this, whether from Facebook itself or from a third-party app developer.

That “cloud” we’re seeding with our memories? Let’s make it rain the stories of our lives.

UPDATE: Om Malik has some insights into some of the other companies involved in the Facebook-shares-your-ID story. And if you want to play with FB’s “Download” tool, you’ll find it in Facebook under Account –> Account settings –> Download your information.

Filed Under: Events, Media, Net Culture, Technology

The Web Parenthesis: Is the “open Web” closing?

October 12, 2010 by Scott Rosenberg 24 Comments

Heard of the “Gutenberg parenthesis”? This is the intriguing proposition that the era of mass consumption of text ushered in by the printing press four centuries ago was a mere interlude between the previous era of predominantly oral culture and a new digital-oral era on whose threshold we may now sit.

That’s a fascinating debate in itself. For the moment I just want to borrow the “parenthesis” concept — the idea that an innovative development we are accustomed to viewing as a step up some progressive ladder may instead be simply a temporary break in some dominant norm.

What if the “open Web” were just this sort of parenthesis? What if the advent of a (near) universal publishing platform open to (nearly) all were not itself a transformative break with the past, but instead a brief transitional interlude between more closed informational regimes?

That’s the question I weighed last weekend at Open Web Foo Camp. I’d never been to one of O’Reilly’s Foo Camp events — informal “unconferences” at the publisher’s Sebastopol offices — but last weekend had the pleasure of hanging out with an extraordinary gang of smart people there. Here’s what I came away with.

For starters, of course everyone has a different take on the meaning of “openness.” Tantek Celik’s post lays out some of the principles embraced by ardent technologists in this field:

  • open formats for freely publishing what you write, photograph, video and otherwise create, author, or code (e.g. HTML, CSS, Javascript, JPEG, PNG, Ogg, WebM etc.).
  • domain name registrars and web hosting services that, like phone companies, don’t judge your content.
  • cheap internet access that doesn’t discriminate based on domains

But for many users, these principles are distant, complex, and hard to fathom. They might think of the iPhone as a substantially “open” device because hey, you can extend its functionality by buying new apps — that’s a lot more open than your Plain Old Cellphone, right? In the ’80s Microsoft’s DOS-Windows platform was labeled “open” because, unlike Apple’s products, anyone could manufacture hardware for it.

“Open,” then, isn’t a category; it’s a spectrum. The spectrum runs from effectively locked-down platforms and services (think: broadcast TV) to those that are substantially unencumbered by technical or legal constraint. There is probably no such thing as a totally open system. But it’s fairly easy to figure out whether one system is more or less open than another.

The trend-line of today’s successful digital platforms is moving noticeably towards the closed end of this spectrum. We see this at work at many different levels of the layered stack of services that give us the networks we enjoy today — for instance:

  • the App Store — iPhone apps, unlike Web sites and services, must pass through Apple’s approval process before being available to users.
  • Facebook / Twitter — These phenomenally successful social networks, though permeable in several important ways, exist as centralized operations run by private companies, which set the rules for what developers and users can do on them.
  • Comcast — the cable company that provides much of the U.S.’s Internet service just merged with NBC and faces all sorts of temptations to manipulate its delivery of the open Web to favor its own content and services.
  • Google — the big company most vocal about “open Web” principles has arguably compromised its commitment to net neutrality, and Open Web Foo attendees raised questions about new wrinkles in Google Search that may subtly favor large services like Yelp or Google-owned YouTube over independent sites.

The picture is hardly all-or-nothing, and openness regularly has its innings — for instance, with developments like Facebook’s new download-your-data feature. But once you load everything on the scales, it’s hard not to conclude that today we’re seeing the strongest challenge to the open Web ideal since the Web itself began taking off in 1994-5.

Then the Web seemed to represent a fundamental break from the media and technology regimes that preceded it — a mutant offspring of the academy and fringe culture that had inexplicably gone mass market and eclipsed the closed online services of its day. Now we must ask, was this openness an anomaly — a parenthesis?

My heart tells me “no,” but my brain says the answer will be yes — unless we get busy. Openness is resilient and powerful in itself, but it can’t survive without friends, without people who understand it explaining it to the public and lobbying for it inside companies and in front of regulators and governments.

For me, one of the heartening aspects of the Foo weekend was seeing a whole generation of young developers and entrepreneurs who grew up with a relatively open Web as a fact of life begin to grapple with this question themselves. And one of the questions hanging over the event, which Anil Dash framed, was how these people can hang on to their ideals once they move inside the biggest companies, as many of them have.

What’s at stake here is not just a lofty abstraction. It’s whether the next generation of innovators on the Web — in technology, in services, or in news and publishing, where my passion lies — will be free to raise their next mutant offspring. As Steven Johnson reminds us in his new book, when you close anything — your company, your service, your mind — you pay an “innovation tax.” You make it harder for ideas to bump together productively and become fertile.

Each of the institutions taking a hop toward the closed end of the openness spectrum today has inherited advantages from the relatively open online environment of the past 15 years. Let’s hope their successors over the next 15 can have the same head start.

Filed Under: Business, Events, Media, Net Culture, Technology

20 years of Web-whacking: my SXSW talk

August 24, 2010 by Scott Rosenberg Leave a Comment

I had such a great time at South by Southwest last spring talking about blogging that I threw my hat in the ring again for next year.

My idea this time: “The Internet: Threat or Menace?” — a guided tour through two decades of tirades, fusillades and rants against the Internet, the Web, and all the other stuff people do with computers.

There’s rich history here, much of it already forgotten, some of it extremely funny. I’ve read a lot of these books and essays already. I’m eager to try to figure out why so many Internet critiques have that undead-zombie quality: you know they’ve got no life left in them, yet they keep lurching forward, leaving trails of slime for the rest of us to slip on. Yes, of course, there are legitimate and valuable critiques of the Net and what it hath wrought. And a reasonable amount of fatuous utopian hot air as well. I will lay it out and we can all roll our eyes together.

If you want to give me a chance to do this, you know the drill: hie thee PanelPicker-ward and cast your ballot. And spread the word. I will be grateful. If I am picked, I will enlist all of you as collaborators here as I try to stretch my arms around this vast topic.

But I’ll understand if you’d rather just sit back and let me do all the work.

And if enough of you vote, I will attempt to distill the material to its essence.

In haiku.

Oh yes. Many other fine people are proposing interesting sessions at SXSW. Here’s a handful I’ve come across that I recommend to you:

Justin Peters of CJR running a panel on “Trust Falls: Authority, Credibility, Journalism, and the Internet”

Mother Jones’ panel on “Investigative Tweeting? Secrets of the New Interactive Reporting”

Jay Rosen’s “Bloggers vs. Journalists: It’s a Psychological Thing”

Dan Gillmor on “Why Journalism Doesn’t Need Saving: an Optimist’s List”

Steve Fox assembling a panel on “That Was Private! After Weigel does privacy exist?”

My friends at XOXCO have a couple of proposals: Ben Brown on “Behind the Scenes of Online Communities” and Katie Spence with “Tales of the Future Past: Web Pioneers Remember.”

And tons more that I’m sure I’ve missed…

Filed Under: Events, Net Culture, Personal

Heather Gold’s “Unpresenting”

August 18, 2010 by Scott Rosenberg 1 Comment

Right before we left for an idyllic last-gasp-of-summer week on the north coast, I took a day-long Unpresenting workshop with Heather Gold, and I want to recommend it highly and enthusiastically to anyone interested in making their public appearances more engaging, lively, and memorable.

Photo by Carlo de Marchis

Gold is a standup comic, solo performer, Web person and, more recently, promoter of the idea of “tummeling” — the art (descended to us from the dim Borscht Belt past) of breaking the ice for a crowd, warming people up to one another so that a comfortable conversation can flow. “Unpresenting” is her name for a style of public speaking that’s less about imparting information (“I am the expert and am here to tell you X, Y and Z”) and more about opening conversation (“Let’s talk about this stuff — I think X and Y — what do you think?”).

You know the old saying about conferences that what happens in the room is a lot less interesting than what happens in the hall outside? Gold’s workshop provides a roadmap for transforming the room into something more like that hallway.

Some of Gold’s advice is practical, veteran-performers’ tips (like scanning your crowd, particularly at its edges, to keep people feeling included). Some of it is more of a simple challenge to understand what it is that people want to get out of a public event. If it’s just your information they’re after, why not just give them a book or a blog post? If it’s more of your in-person gestalt — a sense of who you are, what you’re like, how you move, and what you sound like, not just what you think — then a looser, more conversational mode will provide that a lot more efficiently than a podium-bound recital or (even worse) PowerPoint bullet lists.

As a former theater critic I’ve always been extra conscious of the preciousness of public time. When anyone gives me ten minutes or an hour in front of a crowd I want to make sure I use it well. And so I’ve always spent a ton of time preparing talks, often writing them out (I am, after all, a writer — that’s where I’m comfortable and confident!), so I can feel I’ve done my best to provide listeners with something of value.

Gold got me thinking about different kinds of value I might have been neglecting. I don’t think my presentations are going to change completely, but I’m definitely planning on playing around with more loosely structured and open-ended formats: less lecture, more conversation. And if you get a chance to learn about unpresenting with Heather, grab it!

Filed Under: Events, People, Personal

“Blogging is like auto-save for our entire culture”

July 29, 2010 by Scott Rosenberg Leave a Comment

A couple months ago I gave a talk at WordCamp San Francisco, attempting to put WordPress in historical perspective. Those who know the subject know that WordPress’s adoption of the relatively strict GPL free-software licensing is central to its story. (This is the background to the recent dustup between WordPress founder Matt Mullenweg and the creator of the popular Thesis theme over the licensing of that theme.) Ironically, my talk was directly opposite one being given by free-software godfather Richard Stallman, the “Father of the GPL.” It was great so many people still chose to listen to me!

This is a variation on the talks I’ve been giving about Say Everything, with some additional material on WordPress, and some thoughts about the value of blogging to our collective history: “Blogging is like auto-save for our entire culture.”

[This video lives over here at WordPress.tv. Thanks to everyone at WordCamp for having me!]

Filed Under: Blogging, Events, Say Everything, Technology

Busy-ness: three days, three conferences

April 29, 2010 by Scott Rosenberg 1 Comment

If you want to hear from me over the next few days and you are in the Bay Area, you have a bunch of opportunities.

Friday I’ll be presenting at Stanford Law School’s conference on “The Future of News: Unpacking the Rhetoric” (as I wrote here). I look forward to unpacking a lot of rhetoric there; my suitcases are full and I definitely would like to travel more lightly. Seriously, there’s a great lineup there and I don’t think it will be the usual vague rehash of tired old tropes.

Saturday, I’ll be speaking at WordCamp SF. I’m thrilled about this, partly because I love WordPress, partly because I’ve had a great time at the two previous WordCamps I’ve attended, and partly because I’m talking about blogging’s place in our culture and WordPress’s place in the history of blogging (which I really didn’t get deeply into in Say Everything) — and after all this time I still love talking about this stuff.

Sunday, I’ll be at Journalism Innovations III and RemakeCamp, speaking about MediaBugs as one of a gazillion fascinating projects in journalism that people will be presenting there.

Come on down if you can, and definitely say hi if you do!

Filed Under: Events, Media, Mediabugs

My UC Berkeley Journalism School talk: This Wednesday

November 2, 2009 by Scott Rosenberg 1 Comment

Just a note for those of you in the area: Come on down to the UC Berkeley School of Journalism this Wednesday, Nov. 4, at 6 p.m. if you’d like to hear me give a talk about blogging, journalism, and MediaBugs.

There will be only a little overlap with the talks I’ve been giving about Say Everything and the history of blogging (like my Hillside Club presentation over the summer).

This time, as befits the forum, I’ll be looking at the roots and nature of the long history of confrontation between professional journalists and bloggers, pointing out some positive directions that may lead us beyond the now well-worn grooves of that conflict, and offering some introductory perspectives about MediaBugs and how it fits in to that larger narrative.

I hope to see lots of you there! Details here.

Filed Under: Blogging, Events, Mediabugs, Personal, Say Everything

Live from Seattle

July 21, 2009 by Scott Rosenberg 5 Comments

Just a note to let you all know that I’m in Seattle for Say Everything-related events.

If you’re around these parts, come on down to the University Bookstore at 7 p.m. Wednesday for my talk and booksigning. Would love to see you there.

Seattle is in sunny glory tonight. What a place when the gloom clears!

Filed Under: Events, Personal, Say Everything

Say Everything appearances and events

July 7, 2009 by Scott Rosenberg Leave a Comment

Today Say Everything is officially on sale, available from your favorite bookseller.

Here’s some quick info about upcoming appearances in the Bay Area:

On July 16, at 7 p.m., I’ll be speaking at Books Inc., the Opera Plaza bookstore in downtown San Francisco.

On July 29, at 7:30 p.m. at the Hillside Club in Berkeley, I’ll be speaking at an event cosponsored by Berkeley Arts and Letters and the Berkeley CyberSalon. ($10, $5 students, members, at Brown Paper Tickets or the door if available.)

On Aug. 3, at 7 p.m., I’ll be presenting at Book Passage, Corte Madera, part of the Left Coast Writer’s Salon.

Also, I will be appearing in mediated form:

On July 16, at 7:30 a.m., on the KPFA Morning Show.

Say Everything comes to Second Life on Sunday, July 12, on Mitch Wagner’s Copper Robot show.

It’ll be great to see you at any of these!

Filed Under: Events, Say Everything

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