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Open sores media

November 18, 2005 by Scott Rosenberg

There’s plenty of room under the sun for all sorts of experiments in putting blogs together into new kinds of media products. It looked like Pajamas Media was going to be one more, with maybe something of a conservative leaning, but enough variety to not be a pure party-line effort.

Then they went and changed their name to Open Source Media, which has two problems: (1) Somebody else — Chris Lydon’s experiment in blogging-fueled radio — was already using the name. (So, for that matter, were JD Lasica and co.) (2) As far as I can tell, the outfit actually has less than nothing to do with open source media, open source software, or open source anything. It’s a blog network, and not even an open one.

Right now, the chief distinguishing trait of Open Source Media is that they’ve got a paid staff of editors who try to keep up with the news by writing little introduction paragraphs according to the following formula: First, provide a news lead; second, state that “Bloggers reacted quickly!” or “Bloggers weighed in!” Which is, you know, never going to be a stop-the-presses sort of observation.

Pajama people, this is going to get very old very quickly. And you’ll never do it as quickly or usefully as Memeorandum, anyway. Just lead with the blog posts themselves and you’ll feel much better in the morning.

Filed Under: Blogging, Media

Deja vu all over again

September 25, 2005 by Scott Rosenberg

Those of us who lived through successive waves of the media industry’s infatuation with the Internet from 1996 through 2000 or so may have thought we’d seen every possible folly that can arise when people mistake the Web for a broadcast medium. We had Webshows and Netshows and Netcasts and all manner of awfulness from MSN and AOL, Time-Warner and the TV networks and Disney. (I fumed in Salon about this profusion of “channels” on the youthful Web back in 1997.) When the dot-com bubble broke, it seemed we could finally bid farewell to the delusion that you can “program” for the Web just like you program TV. Through all of that nuttiness, Yahoo was one of a small handful of companies that seemed to understand the fundamentally un-TV-ish nature of the Web, and it profited steadily from that understanding.

So I nearly sputtered out a mouthful of coffee Saturday morning when I read the New York Times’ piece about Lloyd Braun, the former TV exec who is now running a big chunk of Yahoo.

  As chairman of ABC’s entertainment group, Mr. Braun had a penchant for big offbeat concepts like “Lost,” which won the Emmy for best drama. At Yahoo, why not create programs in genres that have worked on TV but not really on the Web? Sitcoms, dramas, talk shows, even a short daily humorous take on the news much like Jon Stewart’s “Daily Show” are in the works…. So Mr. Braun’s job is straightforward: invent a medium that unites the showmanship of television with the interactivity of the Internet.

If you read the entirety of Saul Hansell’s piece, it seems clear that Braun and his boss Terry Semel aren’t entirely ignorant of the nature of the medium they’re working in. They know that Net-based video comes in little pieces, gets remixed by the multitude and spreads virally. But I guess they can’t shake off the habits of their professional lifetimes, because it sure sounds like they’re saying something remarkably similar to what we’ve heard from the discredited peddlers of “Net shows” past: Move over, all you amateurs and geeks, and let some real broadcasters teach you how it’s done! They may be publishing material on the Web, but they still think in terms of big-splash Events and boffo shows.

I know that a lot of smart people who deeply understand the way the Net functions work at Yahoo. The company made a savvy move in bringing on Kevin Sites to lead their first real effort in original content — he’s a versatile journalist who’s been living in the online cross-currents for several years now. Maybe Yahoo will prove my skepticism wrong, and its programmers will be the first of the multitude to go down the road labeled “Let’s make the Net more like TV” and find that it’s not a dead end. But it seems more likely to me that we’ll be reading headlines in two or three or four years about Yahoo shutting down a lot of its experiments in this area, just as its predecessors did.

Filed Under: Business, Media, Technology

The Times, they are a-chargin’

September 19, 2005 by Scott Rosenberg

I registered for the New York Times Web site on the very first day it went live back in 1995 or 1996 or whenever it was. I never minded that the Times asked you to register — after all, they were providing valuable material that I wanted access to. If the registration helped them sell ads, so be it. As a once-and-likely-future editor at a Web publication that has experimented with the subscription model over the years, I’m also sympathetic to the company’s desire to add a new revenue stream. I can’t say I understand the logic of the new New York Times Select program, which takes the most popular and most-linked features of the Web site — mostly, the op-ed columnists — and puts them behind the gate. But who knows; time will tell the Times whether it made a good move.

In the meantime, the actual launch of the service seems to have encountered a mountain of glitches. I found that even though I followed the Times’ confusing double registration process for people who subscribe to the print edition (you have to create another account that’s apparently different from your basic login to the Web site), and successfully created the new account, I couldn’t actually get through to any of the “Select” content. The site reports me as logged in, but won’t show me the for-pay features. I thought maybe it was something to do with my Opera browser, but it seems like the problems are widespread.

I am always torn in these situations between compassion (I feel your pain, ye fellow launchers of complex new Web operations!) and schadenfreude (aha — if even the New York Times can’t get this stuff right, then all the difficult launches I’ve been involved with don’t hurt quite so much).

I’m sure they’ll get it worked out in a little time. We always did, too.

POSTSCRIPT 11:30 PM: It appears they’ve already fixed the problem — at least, my problem. I’d say that’s a pretty good bug-fix turnaround time!

Filed Under: Media

Rove v. Plame

July 18, 2005 by Scott Rosenberg

I am way too deep in the weeds of my book to offer further extended thoughts on what we can now fairly call the Rove-Plame affair.

Fortunately, other people are saying what I would, and probably better than I could.

First, Frank Rich elucidates the essential fact that the affair is not inside-Beltway baseball at all, but the tip of an iceberg, and that iceberg is how a war was sold to the American people on false pretenses. If we had a stronger opposition in Congress we’d be having a real national debate; because we can’t, the opposition is leaking out around this sideshow-style prosecution.

Then, Jay Rosen digs deeper into the Bush administration’s war on the media.

  The president and his advisors have declared invalid the “fourth estate” and watchdog press model… “Executive freedom on the terrain of fact itself” is my way of describing what the Downing Street Memo said: “facts were being fixed around the policy.” … Limits on what liberties could be taken with the factual record — without triggering a political penalty — are being overcome. Joseph Wilson interfered with this project, forcing the White House to pay a penalty: the so-called sixteen words in the State of the Union speech that had to be withdrawn after his op-ed. So he had to pay. And that’s how roll back, freedom over fact, culture war, and the naming of Valerie Plame connect to one another.

I am glad to see Jay exploring more fully and deeply the notion I wrote about back during the Eason Jordan controversy, reaching back to Ron Suskind’s observations on the Bush team’s calculated campaign to undermine the possibility of being challenged by the media on the facts. In this White House’s Wonderland, words mean anything the occupants wish them to mean, and facts can be changed as circumstances require.

Jay concludes with an Iran-Contra flashback:

  A final thought: “A few months ago I told the American people I did not trade arms for hostages,” said Ronald Reagan on March 4, 1987. “My heart and my best intentions still tell me that’s true, but the facts and the evidence tell me it is not.” I wonder what caused him to say that, because whatever it was seems to be much weaker today.

It seems to me that what caused Reagan to say that was not any particular flash of conscience, but the determined, relentless effort of a team of prosecutors and congressional investigators to dig up the truth, forcing the Republican administration into a corner from which Reagan had no choice but to make a confession in an effort to defuse a crisis that was otherwise headed down the road to impeachment. In those days, we still had an independent counsel statute, and we had two-party government, in that Democrats had a power-base in Congress. Today, there’s a prosecutor, but he’s out there pretty much on his own, and I don’t have any great confidence that his efforts will bring the Bush White House back to its factual senses. This crowd is so far out in fantasyland these days it’s impossible to dream of what might restore them to sobriety.

Filed Under: Media, Politics

Random links

July 15, 2005 by Scott Rosenberg

## I can’t go to Blogher on July 30 because I’ll be away that week with my family — it’s the break week between two summer-camp sessions for the kids — but hey, it sounds great. The registration’s full but there’s a waiting list. The focus is on women bloggers and blogging; men, it seems, are welcome, too.

## Here’s a fun experiment in designing an interface that’s all rollovers, no clicks. Kinda limited, but makes you think. [Link via John Battelle]

## Kudos to Wired editor Chris Anderson for handling a messy little business — involving collection agencies pursuing auto-renewed subscribers — with transparency and grace. This sort of situation often provides executives with a chance to make excuses, point fingers or blame the customer. Chris just explained what happened, tells how he’s set out to fix it, and invites people to contact him with their problems. And instead of complaining about the S.F. Chronicle article that raised the issue, he thanks them. This is an example of how good customer service and smart PR-crisis handling (OK, it was a tiny crisis) can be one and the same thing.

## These examples of Nigerian Spam Poetry over at Making Light are hilarious. (They reminded me of one of my former colleague Doug Cruickshank’s funniest pieces for Salon, a literary analysis of the Nigerian spam — a rigorous form indeed.)

Filed Under: Media, Technology

Wiki whacking

June 26, 2005 by Scott Rosenberg

I have been away and offline, and so I missed the excitement around the LA Times wikitorial experiment imploding. I’m sorry to see it; I think newspapers need to be bolder about figuring out how the Web works, and good for Michael Kinsley for giving this a try. It’s too bad that a little bout of inevitable pranking (someone apparently incorporated an indecent image on the page) persuaded the Times to pull the plug. Sheesh, you’d think it would’ve taken a software developer (the LA Times must have a few, right?) just a little bit of work to block image tags in whichever open-source wiki software the paper had adopted.

I didn’t get to see the editorial in either its pre- or post-defacement state, so I can’t really comment on how the project evolved in its brief life. But I think that Kinsley & co. may have picked the wrong tool for the job. I’ve had the pleasure of exploring the origins of the wiki phenomenon as part of my book research; one of the things made clear by Ward Cunningham, who invented the wiki a decade ago (with the Portland Pattern Repository) because he wanted to help programmers share experiences and tell stories, is that wikis work best when they present contributors with a half-finished canvas and an open invitation to fill in the blanks by adding new pages. So putting up a finished piece of writing in the form of a single editorial and then asking readers to edit it is a stiflingly constricted application of the format.

The other point is that wikis work by forming communities that care about what’s in them, and that serve as stewards or gardeners of the content. You can’t go from zero to 60 in a day; building such a community takes time, care and love. You can’t just throw up a text and expect it to stand on its own — if you want to tap into the collective ideas and energy of an online crowd, you’d better have built some personal relationships with some of its members. Otherwise, that crowd will turn into a mob before you know it.

Filed Under: Media, Technology

Credit report

June 15, 2005 by Scott Rosenberg

I was amused recently by an ironic juxtaposition of two blog posts.

First, there was Jason Calacanis complaining that CNET had failed to credit Om Malik for “breaking” the story that the RSS aggregator FeedDemon had been bought by Newsgator. Business 2.0’s Malik had posted the news at 5:31 PM on Monday, May 16. CNet ran a story at 9:27 AM on Tuesday, May 17.

A few weeks later, the esteemed Dan Gillmor complained about how the Wall Street Journal, in its coverage of the Apple/Intel deal, self-servingly quoted a line from Steve Jobs implying that the Journal had the story first, when, in fact, CNET had it well before the Journal.

There’s no older complaint in the world of journalism than a reporter (or publication) that believes it broke a story feeling “ripped off” by another reporter (or publication) that follows on. Inevitably, this sort of complaint flows up the journalism food chain. CNET gets carped at for failing to credit a blog; the Journal gets carped at for failing to credit CNET.

Big fish eat little fishes’ stories — stop the presses!

I’ve seen this in action for a good 25 years now, ever since my days on the Harvard Crimson, where we believed we “owned” the university beat, and resented how national papers and magazines would swoop in to gather the fruits of our reporting labors — almost never giving us striplings credit.

Maybe I’ve mellowed, or maybe I’m just callused, but I’ve come to view this species of complaint as a waste of time. I can’t count the number of times over the past decade that Salon has broken real news and not been credited. Ultimately, so what? Whining doesn’t get you very far, and if you’re doing your job, you should be onto the next story anyway.

The type of story matters, too. If you invest the time and energy to do a long-term investigation of some scandal or underreported problem or issue, and emerge with something extraordinary that’s never been reported before and that wouldn’t be known if you hadn’t chosen to pursue it, it’s reasonable to expect some credit. But if you get wind of a business deal a handful of hours ahead of the competition, and the news is about to break wide anyway, well, okay, you’ve served your readers well, good work — but don’t expect a Pulitzer, or think you “own” the story.

Filed Under: Blogging, Media

Anonymous bosh

June 6, 2005 by Scott Rosenberg

In comments below, Scott Butki asked, “Does it seem odd – or hypocritical to you – that the mantra at news organizations in recent weeks has switched from ‘anonymous sources are bad to use’ to ‘Deep Throat was good for doing what he did and Woodstein good to use him,’ ignoring the contradiction between the two?”

Good question, and I’m sure one that many people are scratching their heads over. What’s going on here? Are anonymous sources really the big problem they seem to be in the wake of the Dan Rather and Newsweek/Koran controversies? On the other hand, if news organizations get too gun-shy about anonymous sources, how will anyone ever be able to keep reporting on the buttoned-tight Bush White House?

It’s funny to watch people try to get their heads around the apparent contradictions between “anonymous sources — good!” and “anonymous sources — bad!” Really, they’re only contradictions if you treat the issue as a matter of journalistic technique (the use of unnamed sources) rather than one about the end to which the technique is employed. The distinction that really matters isn’t between “anonymous source” and “named source”; it’s between “good source” and “bad source.” Good sources can be anonymous; bad sources can be on-the-record. What experienced journalists and editors do is assess, assess, assess. Make sure you’re not being used. Double-check your info. Use your sense of smell. The theory is that an on-the-record statement is more reliable than an anonymous statement, since the person quoted has to defend his words in public. That’s a good theory, and it often applies. But it doesn’t seem to stop most public officials from mouthing the most absurd lies, damned lies and statistics on the record. And despite the rule-of-thumb that on-the-record is more reliable, there are some circumstances where unnamed sourcing is the only way to get the truth out.

One reason people are getting confused is that Woodward and Bernstein’s use of Deep Throat was a fundamentally different kind of anonymous sourcing than we typically see in today’s Beltway. Mark Felt/Deep Throat fed information to Bob Woodward because (a) there were profound dangers to the nation in play — we had a president who was, among many other outrages, ordering his political opponents burglarized — and (b) going to the press was the only option, because the idea of “going to the authorities” is laughable when the authorities are the wrongdoers and they’ve corrupted the system from the top.

I’m not belittling the complexity of Felt’s choice; and obviously the man was conflicted for the rest of his life. It’s never easy to be a whistleblower, and if you’re an unconventional whistleblower stuck in a duel with All the President’s Men, you’ve got to be careful as well as right. Felt is certainly no pure hero, but the derision he’s received from the surviving coterie of Nixon loyalists is beneath contempt. This old guard of die-hard Nixonians still haven’t gotten it through their heads that their former boss actually stole an election (if it weren’t for all the dirty tricks employed against Democrats in 1972, who knows where the vote would have gone?) and, left unchecked, might well have destroyed the American system of government. Their complaints against Felt today only demonstrate how lucky we were that there was at least one “disloyal” Deep Throat willing to say, this nonsense stops here.

Today’s anonymous sources are, for the most part, different. They’re not risking anything by speaking up. Generally, they are choosing to be anonymous to avoid taking a risk. They want to float a trial balloon but don’t want their name attached. They want to undermine a political rival. They want to state something a little politically inconvenient without leaving it on the record.

Anonymous sourcing evolved in the years since Watergate from an extraordinary tactic for an extraordinary time into a depressingly routine way of doing business for the political elite. The Bush administration itself has been extravagantly dependent on the opaque cloak of anonymity — the “highly placed White House official” who assures us that the war is going better, or the economy’s on the mend. This is the sort of anonymous sourcing that ombudsmen and editorial editors and journalism pundits are right to say should be banned. There’s no need for it.

As for the Watergate tradition of anonymous sourcing: every time there’s a president who’s illegally abusing power, let’s hope there’s a Deep Throat ready to talk, a Woodward ready to take notes, and a Ben Bradlee ready to run the stories. Oh, yeah — it also helps if the opposition party controls at least one house of Congress. Otherwise, you could catch the President himself robbing a hotel room — or starting a war under false pretenses — and it wouldn’t matter.

Filed Under: Media, Politics

Deeply Felt

May 31, 2005 by Scott Rosenberg

Since I spent a good couple of months in 2002 editing John Dean’s e-book “Unmasking Deep Throat,” I had my own interest in today’s news unveiling former FBI honcho Mark Felt as the original deep-background source for Woodward and Bernstein’s Watergate reporting. But if this outcome felt anti-climactic, it’s not just because the conclusions Dean so painstakingly reached — among other things, that Deep Throat was almost certainly an attorney, and that he couldn’t have been at the FBI — were simply wrong (to be fair, it appears that the bobbing and weaving Woodward and Bernstein have done through the years. and Felt’s own vehement disavowals, left a somewhat deceptive trail for the attentive sleuth). And it’s not just because Felt has been the “most likely suspect” for over a decade now.

It’s really because it marks the end of the mystery at the heart of the investigative-reporting act that inspired my generation of journalists. I was 15 years old in 1974; I listened to the Watergate hearings in the car radio every morning as I rode with my dad on the way to my summer job. I chose to become a journalist at perhaps the one moment in American history at which the public’s trust in reporters was higher than its faith in political leaders. The naming of Deep Throat represents the final coda to this old story — and reminds us of how much things have changed.

Meanwhile, the current generation of executive malfeasance awaits its comeuppance. Which public servant will step forward, in shadows, pseudonymously or not, to blow a loud whistle on this decade’s lies? Or has the Deep Throat of the George Bush White House already fed his tips — say, to Seymour Hersh — but we’re simply too fatalistically inured to the “disassembling” of our leaders to do anything about it?

Filed Under: Media, Personal, Politics

Poor David’s almanac

May 15, 2005 by Scott Rosenberg

Poor David Brooks — the guy’s timing is simply awful. Here he is, offering a column — “Meet the Poor Republicans” — that tries to explain why a particular contingent of not-so-well-off voters has lately been voting for the GOP. His answer? Unlike the poor folks who vote for the Democrats, these poor people “agree with Horatio Alger”: they believe that they’ve got a reasonable shot at moving up the ladder, living the American dream, making a fortune and leaving that word “poor” behind. Poor Democrats, on the other hand, tend to be people who think that the cards are stacked against them.

Unfortunately for Brooks, his column ran on the very same day that the Times kicked off a mega-series on “Class in America” — the central premise of which is that there’s a lot less class mobility in America than people believe. (Lest you conservatives fear that this is simply a plot by that filthy liberal Times rag to fill our heads with lies, the Wall Street Journal ran a front-page story last week reporting pretty much exactly the same thing.)

This juxtaposition of material couldn’t possibly have been intended by the Times’ news editors to make Brooks look like a condescending idiot or a closet Democrat, but that’s the result. Because there’s no way to put these two articles together without concluding that those poor people out there who vote Republican because they think they have a chance to get ahead, those people whose praises Brooks are singing, are, sadly, chumps. They have been sold a bridge. They believe in something that, like creationism or Saddam Hussein’s WMD arsenal, is contra-factual. On the other hand, those poor Democrats, however unfashionably glum and not-with-the-morning-in-America program they may be, seem to have a clearer picture of the state of the union.

One could go further and begin to lay out how the policies of the Bush-era GOP, supported by Brooks’ “poor Republicans,” are only further locking in the sort of class immobility the Times (and Journal) articles note. But let’s not kick Brooks while his own paper has tripped him sprawling, face-down, on the political floor.

Filed Under: Media, Politics

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