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	<title>Comments on: Are advertorials &#8220;blog-ready&#8221;?</title>
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	<link>http://www.wordyard.com/2007/06/23/federated-advertorial/</link>
	<description>Technology, politics, culture</description>
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		<title>By: Scott Rosenberg&#8217;s Wordyard &#187; Blog Archive &#187; PC World: Feel the love</title>
		<link>http://www.wordyard.com/2007/06/23/federated-advertorial/comment-page-1/#comment-782</link>
		<dc:creator>Scott Rosenberg&#8217;s Wordyard &#187; Blog Archive &#187; PC World: Feel the love</dc:creator>
		<pubDate>Mon, 25 Jun 2007 16:53:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordyard.com/?p=1320#comment-782</guid>
		<description>[...] showdowns between editorial and business that have always marked the magazine world &#8212; and now appear to be beginning to infiltrate the blogosphere as well. (In fact, here&#8217;s McCracken&#8217;s [...]</description>
		<content:encoded><![CDATA[<p>[...] showdowns between editorial and business that have always marked the magazine world &#8212; and now appear to be beginning to infiltrate the blogosphere as well. (In fact, here&#8217;s McCracken&#8217;s [...]</p>
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		<title>By: Peter</title>
		<link>http://www.wordyard.com/2007/06/23/federated-advertorial/comment-page-1/#comment-780</link>
		<dc:creator>Peter</dc:creator>
		<pubDate>Sun, 24 Jun 2007 02:40:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordyard.com/?p=1320#comment-780</guid>
		<description>Maginot Line of ethics? Umm....how can that possibly work as a metaphor?</description>
		<content:encoded><![CDATA[<p>Maginot Line of ethics? Umm&#8230;.how can that possibly work as a metaphor?</p>
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		<title>By: Scott Rosenberg&#8217;s Wordyard &#187; Blog Archive &#187; Conversations with corporations</title>
		<link>http://www.wordyard.com/2007/06/23/federated-advertorial/comment-page-1/#comment-781</link>
		<dc:creator>Scott Rosenberg&#8217;s Wordyard &#187; Blog Archive &#187; Conversations with corporations</dc:creator>
		<pubDate>Sun, 24 Jun 2007 02:11:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordyard.com/?p=1320#comment-781</guid>
		<description>[...] has posted a reasonable defense of the Federated Media &#8220;conversational ad&#8221; scheme that I discussed earlier. (And it strikes a healthily non-defensive tone, too, which is awfully hard in such a situation.) [...]</description>
		<content:encoded><![CDATA[<p>[...] has posted a reasonable defense of the Federated Media &#8220;conversational ad&#8221; scheme that I discussed earlier. (And it strikes a healthily non-defensive tone, too, which is awfully hard in such a situation.) [...]</p>
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		<title>By: Srini</title>
		<link>http://www.wordyard.com/2007/06/23/federated-advertorial/comment-page-1/#comment-784</link>
		<dc:creator>Srini</dc:creator>
		<pubDate>Sun, 24 Jun 2007 00:40:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordyard.com/?p=1320#comment-784</guid>
		<description>Jeff Jarvis hits the nail on the head.

The blogosphere is the Maginot Line of ethics.  It keeps the evil back, but can&#039;t be relied on without leadership.  Om Malik behaved as if Winston Churchill were Prime Minister in the late &#039;30s instead of Neville Chamberlain - he said, &quot;no, Hitler, you can&#039;t take Czechoslovakia&quot; and nipped the war in the bud.

One hopes.

- Srini
http://www.metanotes.com</description>
		<content:encoded><![CDATA[<p>Jeff Jarvis hits the nail on the head.</p>
<p>The blogosphere is the Maginot Line of ethics.  It keeps the evil back, but can&#8217;t be relied on without leadership.  Om Malik behaved as if Winston Churchill were Prime Minister in the late &#8217;30s instead of Neville Chamberlain &#8211; he said, &#8220;no, Hitler, you can&#8217;t take Czechoslovakia&#8221; and nipped the war in the bud.</p>
<p>One hopes.</p>
<p>- Srini<br />
<a href="http://www.metanotes.com" rel="nofollow">http://www.metanotes.com</a></p>
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		<title>By: Robert McLaws: Windows Vista Edition : Since When Does Being Poor Give People Credibility?</title>
		<link>http://www.wordyard.com/2007/06/23/federated-advertorial/comment-page-1/#comment-783</link>
		<dc:creator>Robert McLaws: Windows Vista Edition : Since When Does Being Poor Give People Credibility?</dc:creator>
		<pubDate>Sat, 23 Jun 2007 20:51:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordyard.com/?p=1320#comment-783</guid>
		<description>[...] know, this whole debate over the Federated Media &quot;People Ready&quot; ad campaign really chaps my a$$. For the [...]</description>
		<content:encoded><![CDATA[<p>[...] know, this whole debate over the Federated Media &#8220;People Ready&#8221; ad campaign really chaps my a$$. For the [...]</p>
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		<title>By: Advertorial &#124; Ed Bott&#8217;s Windows Expertise &#124;</title>
		<link>http://www.wordyard.com/2007/06/23/federated-advertorial/comment-page-1/#comment-779</link>
		<dc:creator>Advertorial &#124; Ed Bott&#8217;s Windows Expertise &#124;</dc:creator>
		<pubDate>Sat, 23 Jun 2007 19:49:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordyard.com/?p=1320#comment-779</guid>
		<description>[...] against) writing more on the whole FM/&#8221;people ready&#8221; thing, but them thankfully, Scott Rosenberg said everything&#160;I would have said. Nut graf: FM refers to the technique as a “conversational marketing [...]</description>
		<content:encoded><![CDATA[<p>[...] against) writing more on the whole FM/&#8221;people ready&#8221; thing, but them thankfully, Scott Rosenberg said everything&nbsp;I would have said. Nut graf: FM refers to the technique as a “conversational marketing [...]</p>
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		<title>By: No, it&#8217;s not really a &#8220;conversation&#8221; &#187; mathewingram.com/work</title>
		<link>http://www.wordyard.com/2007/06/23/federated-advertorial/comment-page-1/#comment-778</link>
		<dc:creator>No, it&#8217;s not really a &#8220;conversation&#8221; &#187; mathewingram.com/work</dc:creator>
		<pubDate>Sat, 23 Jun 2007 18:08:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.wordyard.com/?p=1320#comment-778</guid>
		<description>[...] Rosenberg of Salon, who has been around the block a few times as far as online media goes, has some thoughts that are worth reading on the subject.  advertising, blogs, Microsoft &#124;  Share This &#124;  Related [...]</description>
		<content:encoded><![CDATA[<p>[...] Rosenberg of Salon, who has been around the block a few times as far as online media goes, has some thoughts that are worth reading on the subject.  advertising, blogs, Microsoft |  Share This |  Related [...]</p>
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