Comments on: Are advertorials “blog-ready”? http://www.wordyard.com/2007/06/23/federated-advertorial/ Technology, politics, culture Sun, 07 Sep 2008 12:38:26 +0000 http://wordpress.org/?v=2.5.1 By: Scott Rosenberg’s Wordyard » Blog Archive » PC World: Feel the love http://www.wordyard.com/2007/06/23/federated-advertorial/#comment-782 Scott Rosenberg’s Wordyard » Blog Archive » PC World: Feel the love Mon, 25 Jun 2007 16:53:20 +0000 http://www.wordyard.com/?p=1320#comment-782 [...] showdowns between editorial and business that have always marked the magazine world — and now appear to be beginning to infiltrate the blogosphere as well. (In fact, here’s McCracken’s [...] [...] showdowns between editorial and business that have always marked the magazine world — and now appear to be beginning to infiltrate the blogosphere as well. (In fact, here’s McCracken’s [...]

]]> By: Peter http://www.wordyard.com/2007/06/23/federated-advertorial/#comment-780 Peter Sun, 24 Jun 2007 02:40:05 +0000 http://www.wordyard.com/?p=1320#comment-780 Maginot Line of ethics? Umm....how can that possibly work as a metaphor? Maginot Line of ethics? Umm….how can that possibly work as a metaphor?

]]> By: Scott Rosenberg’s Wordyard » Blog Archive » Conversations with corporations http://www.wordyard.com/2007/06/23/federated-advertorial/#comment-781 Scott Rosenberg’s Wordyard » Blog Archive » Conversations with corporations Sun, 24 Jun 2007 02:11:04 +0000 http://www.wordyard.com/?p=1320#comment-781 [...] has posted a reasonable defense of the Federated Media “conversational ad” scheme that I discussed earlier. (And it strikes a healthily non-defensive tone, too, which is awfully hard in such a situation.) [...] [...] has posted a reasonable defense of the Federated Media “conversational ad” scheme that I discussed earlier. (And it strikes a healthily non-defensive tone, too, which is awfully hard in such a situation.) [...]

]]> By: Srini http://www.wordyard.com/2007/06/23/federated-advertorial/#comment-784 Srini Sun, 24 Jun 2007 00:40:28 +0000 http://www.wordyard.com/?p=1320#comment-784 Jeff Jarvis hits the nail on the head. The blogosphere is the Maginot Line of ethics. It keeps the evil back, but can't be relied on without leadership. Om Malik behaved as if Winston Churchill were Prime Minister in the late '30s instead of Neville Chamberlain - he said, "no, Hitler, you can't take Czechoslovakia" and nipped the war in the bud. One hopes. - Srini http://www.metanotes.com Jeff Jarvis hits the nail on the head.

The blogosphere is the Maginot Line of ethics. It keeps the evil back, but can’t be relied on without leadership. Om Malik behaved as if Winston Churchill were Prime Minister in the late ’30s instead of Neville Chamberlain - he said, “no, Hitler, you can’t take Czechoslovakia” and nipped the war in the bud.

One hopes.

- Srini
http://www.metanotes.com

]]> By: Robert McLaws: Windows Vista Edition : Since When Does Being Poor Give People Credibility? http://www.wordyard.com/2007/06/23/federated-advertorial/#comment-783 Robert McLaws: Windows Vista Edition : Since When Does Being Poor Give People Credibility? Sat, 23 Jun 2007 20:51:38 +0000 http://www.wordyard.com/?p=1320#comment-783 [...] know, this whole debate over the Federated Media "People Ready" ad campaign really chaps my a$$. For the [...] [...] know, this whole debate over the Federated Media “People Ready” ad campaign really chaps my a$$. For the [...]

]]> By: Advertorial | Ed Bott’s Windows Expertise | http://www.wordyard.com/2007/06/23/federated-advertorial/#comment-779 Advertorial | Ed Bott’s Windows Expertise | Sat, 23 Jun 2007 19:49:57 +0000 http://www.wordyard.com/?p=1320#comment-779 [...] against) writing more on the whole FM/”people ready” thing, but them thankfully, Scott Rosenberg said everything I would have said. Nut graf: FM refers to the technique as a “conversational marketing [...] [...] against) writing more on the whole FM/”people ready” thing, but them thankfully, Scott Rosenberg said everything I would have said. Nut graf: FM refers to the technique as a “conversational marketing [...]

]]> By: No, it’s not really a “conversation” » mathewingram.com/work http://www.wordyard.com/2007/06/23/federated-advertorial/#comment-778 No, it’s not really a “conversation” » mathewingram.com/work Sat, 23 Jun 2007 18:08:04 +0000 http://www.wordyard.com/?p=1320#comment-778 [...] Rosenberg of Salon, who has been around the block a few times as far as online media goes, has some thoughts that are worth reading on the subject. advertising, blogs, Microsoft | Share This | Related [...] [...] Rosenberg of Salon, who has been around the block a few times as far as online media goes, has some thoughts that are worth reading on the subject. advertising, blogs, Microsoft | Share This | Related [...]

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